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platforms which represent the cutting edge of new
media technology. Penn Atlantic, Inc. was formed in April
2004 to acquire media rights as well as offer cost effective
and cutting edge products and services to collegiate
athletic conferences, professional sports teams and
individual institutions. The primary focus of Penn Atlantic's
product line is to facilitate live internet video streaming of
athletic events to broadband pay-per-view viewers, which
are comprised of sports fans, alumni, students and other
individuals who have access to broadband connections.
Penn Atlantic also sells video based advertising in and
around those events.
